How to promote CPA offers but before we go into that, let’s understand what CPA actually means. Cost per action (CPA), is a kind of online advertising model in which the advertiser will pay for each agreed or specified action, for example, a click, email or newsletter sign up, form submits, registration, contact request etc.
During these difficult economic times, people are looking for different ways to bring in extra income. Besides that, most sales are down and that’s where CPA marketing becomes very helpful. Knowing how to promote CPA offers is a tremendous way to make a significant income online.
It sounds great to know that not much experience is required and it is making quite a large number of people pretty good fortunes. So let me break it down for easy understanding, why promoting or knowing how to CPA offers is so attractive, this is because there are no sales required for you to make money.
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Almost all business models require you to sell a product in order to earn money, but in the CPA or cost per action model that is not the case, you will make money by convincing people to enter their name and email address for trials or free offers.
This is not a difficult task once you get used to it, the information being gathered is vital for companies that pay for it.
You see companies need new leads that can become paying customers. CPA is built with the consumer in mind. We all know that people love free gifts such as gift cards, free stuff, and coupons.
I do not know anyone who could resist and mostly all CPA programs offer these gifts to people in exchange for their email address or for them to perform a particular action as required by the company.
You get paid every time someone enters the required information or successfully performs a special action required by the company anywhere from $0.50 to $100 per person.
Yes, it sounds too good to be true, but I have tested the waters and actually made a substantial amount last month so you see it’s quite lucrative if you have the knowledge of how to promote CPA offers.
This is certainly easy money, as visitors do not have to spend money or go into their wallet, all they need to do is to complete a given task. So it’s easier for you to convert visitors into large commission checks.
Not only are people getting into this business, but large and reputable companies are too. They understand the great change that is taking place in line with consumers and most are joining the program with huge budgets.
I do not know about you, but I like to do what the successful ones are doing so that I can have similar results. You can start with any free website, perfect for those who do not know anything about HTML or building a website.
Most of these CPA networks offers landing page which will give you a pleasant destination or free blog to send traffic. You can use free traffic methods to drive traffic to certain CPA offers.
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The beauty of making money online through this method is that it does not involve physical sales, storage or direct inventory management.
You do not have to be an Internet prodigy to make money with CPA offers, and it can be done from the comfort of your home, which means you can set your own working hours and many more benefits.
As you continue reading, you will discover ways to make money promoting CPA offers, you will also find out that it is much easier to make money online promoting freebies and giveaways compared to a scenario in which you were promoting a product using the conventional affiliate marketing style that requires you to convince a customer to buy a product in order to earn a commission.
How to promote CPA offers
Step 1: What CPA Offers Can I Promote?
CPA offers can be anything from health products to screensavers, dating sites, educational materials, travel, and product review sites. The list is long and there is something for everyone.
CPA offers have one thing in common, they are usually products that have a high volume of searches on Google, Yahoo and Bing. CPA marketing is a favorite for many companies today.
It is much easier to sell products and offers when you give something for free to get started. This makes your job as an affiliate marketer much easier too. In these times, I would say promoting CPA offers is the perfect place to start your own business of making money online.
Step 2: How Much Can I Make Promoting CPA Offers?
The payouts can be anything from $ 0.50 to $ 100 for a lead, some CPA offers can even pay higher in some cases, I have seen people been paid as much as $200 per lead. Imagine the amount of money you can make if you are able to promote such offers after you might have mastered the act of CPA marketing.
Step 3: Where Can I find CPA Offers?
Promoting CPA offers, one must become a member of a CPA network, these networks are the ones who are managing the products for the advertisers and ensure that you get paid.
There are very few good CPA networks out there, unfortunately, the best are the most difficult to become a member, but to learn how to promote CPA offers you must join a CPA network.
Due to the high amount of money to be made some CPA networks demand payment before you can become a member, but I do not recommend such, why pay when they are going to make money with you anyway?
But you need not worry on which CPA networks to join because I have developed a list of the best CPA networks just for you.
Step 4: How Can I Join A CPA Network?
The application process can be very difficult and challenging at times they do not take everybody, so many CPA networks use a special system of cross-checking so that they can be absolutely sure, you are the best candidate suitable for membership.
When you apply there are certain things that must be considered and submitted in your application so that you can qualify for membership.
When you are finally accepted and becomes a member, everything becomes much easier. Many CPA networks have affiliate strategists employed to work with members, this strategist knows exactly where the market is going and how to help you set up your campaigns.
These networks are free to join, but there are some things you should know before you join them, so read carefully. CPA networks are sort of choosy on who they allow into their network.
When you are completing your application form, most often the network might request for your website. If you do not have, I suggest launching a free Blogger blog just to show something, read more about a blog. However, the important part of the application is the comments.
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Each application form has a comment box where you can enter a comment as part of the application process. If you come across to them as someone who is just starting out or a newbie, the network will probably reject your request. So you must sound convincing and make them believe you in the comment box. Say something like:
“If I am opportune to gain approval into the network. I will focus on paid advertising medium and link directly to the campaigns hence the website that I provided is not really applicable. Am currently working with a few other CPA networks and I have heard wonderful things concerning your network, so I decided to give it a try. I will be absolutely excited to get your approval so I can start sending traffic to your offers.
Thank you”
Please let the comment above serve as a guide only, do not copy word for word, if many people send the exact same message, the network will discover and reject anyone who leaves this exact comment. Some of the best CPA marketing networks currently are MaxBounty, PeerFly, ClickBooth, Neverblue, Matomy, W4, Adknowledge etc.
Step 5: How To Generate Traffic For CPA Offers
The next step is that you need to start generating traffic to your CPA offer as quickly as possible. Those big CPA advertisers will surely be interested in advertising with publishers that can guarantee a reasonable and consistent amount of traffic.
To do this, I’ll show you three surefire strategies that have worked wonders for me in terms of generating tons of targeted traffic to my CPA offers and has greatly assisted me in earning income beyond my wildest expectations.
You can use the same techniques to generate increased traffic to your CPA offers and still make as much cash for yourself. Let’s put things in motion.
Article Marketing
Article marketing is an effective way to drive tons of traffic to your CPA offers because readers will see you as an expert while reading your articles online. Submitting your articles online means that there are chances that more people will find you on search engines.
Before writing an article, it is important you know what your main objectives are, for example, if you are promoting a CPA offer on tourist destinations, then in your article it will be necessary to give valuable information on why the offer you are promoting is the best packaged holiday travel destination available.
Another highlight is this, do not write articles just for the sake of providing good information make sure your article troubles the reader and offers a solution for them in the end. You must make them have a reason to sign up for your CPA offer.
The next step is that you need to find good keywords and place them on your articles, preferably the keywords should have two or more words. For your keyword research, use these tools FreeKeywords WordTracker and Google KeywordPlanner both these tools are free and are good enough to make your initial keyword research, read more about keyword research.
When writing your article, you choose one of the keywords you want to focus on and mention it in the following locations.
- The title of the article.
- The first sentence of the article.
- The last sentence of the article.
- As an anchor text in your resource box.
Note: The title of the article determines whether the article will be read or not, your keyword phrase should appear at least once in the title for search engine purposes.
The title of your article needs to highlight and make visitors want to click and read the contents. Ask yourself if your article title conveys any benefit or value to the reader and is the article intriguing and captivating enough? Is the title specific enough to attract the attention of people?
Treat your articles like what it is, a sales letter, lead the reader all the way to the final paragraph where they need to click your CPA offer, which is the link in your resource box. Your article should be able to provide good information to the reader, any self-promotion content is not allowed, as some article directories do not accept it.
Your resource box is your ad, which is the part of your article you should check often to make sure it’s perfect. Your resource box is the only place in your article you are allowed to freely advertise yourself and your website, or anything you need to advertise.
After the reader has finished reading your article, now it’s up to your resource box to tell them what steps to take next.
This is where most of the people who write articles are wrong, their first sentence in the resource box is to tell readers who they are and what they do whereas, in fact, readers do not care much about who wrote the article. All that matters is what is in it for them.
Once you apply to promote a CPA offer and your application is approved, you will be given an affiliate link that you will use to send people to the offer. Often, the link to the offer will be a long link that looks like this:
http://affiliatebot.com/44883934ht0392009zzzz?8d?338377?59djfjffl
But you will agree with me that the link above seems too long and quite messy, so you can use a URL shortening site like goo.gl to make the link much smaller, read about how to make money with URL shortener.
Once you have succeeded in doing this, you can now proceed to the conclusion of your article, assuming you are promoting a CPA offer that is giving a free trial of a product, you can create a resource box text that looks like this: Click here to start your free trial goo.gl/Dfs12g, then you can add any other description or comments you want.
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On the other hand, if you do not want to shorten your affiliate link, you can add it as a hyperlink using Click Here or any other appropriate phrase as the anchor text.
When you have finished with your article, go to article directories like EzineArticles, ArticleBase, articlealley, Goarticles etc and submit your article. You will start earning once people read your article and click the link in your resource box.
This link when clicked will take the reader directly to the advertiser’s website, where the lead might be asked to submit his name and email address in order to start the free trial. Once the lead or contact takes this action you will be paid instantly.
Generating Traffic Through Forum
If you are an active member in a forum, it would be a good idea to add a link to your forum signature. The main tool to drive traffic to your CPA offer is using your signature, your signature on a forum is a space for you to put some text and links at the bottom of your message.
You only need to configure it once, and every time you post, it appears at the bottom of your post, to configure your forum signature, first log in to the forum, look for the tab of your profile (usually at the top of the page).
Find the user profile information and then proceed to click on it. Locate the signature space enter an introductory text and CPA affiliate link in the signature space. Note that if you join and start spamming your links everywhere. You might be banned and kicked out very quickly.
However, if you only have a link in your signature and actually participate in forum discussion and add value to the forum, then you are on the right path. Here are some forums that you can join: Warriorforum, Nairaland etc.
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Generating Traffic Through Yahoo Answer
There are many ways to generate traffic to your CPA offers, but one of the best ways I’ve found to get people to my CPA offers is through Yahoo Answer using article marketing.
The traffic generated from Yahoo Answers will be people who are really interested in the subject of your article. This also means that there is a high possibility of them clicking on your CPA offer, and that means more income for you.
How To Promote CPA Offers – Tips To Start Immediately
- For how to promote CPA offers, the first step is to find a good CPA marketing network to join, if you want my suggestion on this maxbounty.com and neverblue.com are some of the best CPA networks available and any one of them will serve the purpose.
- After your application in any of the aforementioned CPA networks have been approved, it is now time for you to decide on what advertiser’s program or CPA offer to promote this aspect is very important to your success in this business. I will do my best to help you with the most appropriate approach to cross this hurdle, there are programs that offer pay as high as $ 100 per lead while some could afford to pay as low as $ 0.5 price, $ 1 or $ 2.
- When choosing CPA programs on a network, try registering with such programs that offer pay per lead or sign up, instead of pay per sale. It is much harder to generate income by creating sales for advertisers CPA compared with the creation of lead or sign up. Do not be swayed by high paying offers because most of these deals often have very difficult conditions to meet before you are paid, but the low paying offers have very easy terms and high conversion rates as well. So if you want my suggestion on this, I would say go for the offers that pay low, which usually require only email submit for you to get paid.
- This is a very important part of the whole thing, this is where you decide on how you will generate traffic and leads for the offers you’re promoting, there are many ways to go about it, but these are my best methods, usually, I make use of article marketing, forum marketing, and yahoo answers to generate traffic for my CPA offers. The process is easy to master, learn to use these traffic generation strategies and methods, please add more to it if possible. No amount of traffic generated by your CPA offer is too much, the more traffic you can generate the more effective your CPA campaign will be and that will definitely translate to more income for you.
- There are many eBooks on traffic generation techniques on the Internet if you can lay your hands on them, it will be a good idea to learn these techniques and apply them in your CPA campaigns. Basically, these 3 steps are the easiest way to set up your CPA marketing business without spending a penny and I’m pretty sure the money start rolling in if you follow these steps and do it well, you will have gained enough knowledge on how to promote CPA offers.
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